Reborn 92's Business Tycoon

Chapter 209: The First Franchise Application

'Good morning!' Seeing Feng Yiping coming over with his bag, the guard in the guardhouse greeted him with a smile, and the automatic door slowly opened after he pressed the control button on the table.

This is another benefit from the last incident. Feng Yiping no longer needs to show his access card when entering or leaving the campus, which is a privilege that even third-year students who have been guaranteed a place at Qinghua or Peking University do not have.

A teacher walking towards him with a folder nods to Feng Yiping, who returns the greeting. This teacher works in the political education office and usually presents a stern appearance to the public.

Now, no teacher or staff member in the school doesn't know Feng Yiping. A few days ago, the City No. 1 Middle School, as the host, made a good impression in front of the whole country.

Nowadays, competition between schools is fierce. Apart from competing to produce a few provincial college entrance exam champions, winning a few gold medals in international competitions, and how many papers the teachers have published, the scope of competition is quickly expanding to all aspects of the school.

Reports like the one a while ago are equivalent to a huge popularity boost and free advertising for the school. Otherwise, why would the school's old fox leaders work so hard?

Therefore, now that the city's No. 1 Middle School has a somewhat different attitude towards the student Feng Yiping, Feng Yiping wholeheartedly approves of this change. It would be best if he could be more free to come and go, just like Liangjiahe Middle School.

Oh, I heard that the matter of helping him get a guaranteed place at university is already on the agenda.

So, looking at it now, it is Feng Yiping who has benefited the most. A major domestic publishing house has already signed an agreement with him. Major publishing houses are generous, and they want to print 500,000 copies in the first issue!

Looking at the string of zeros on the cheque, Feng Yiping's joy at that time really cannot be expressed in words. The more money you have, the better!

Feng Yiping now somewhat believes in this rather fatalistic saying. If he hadn't had the idea of donating the royalties from the film rights to Liangjiahe Middle School, none of the following would have happened. Now, he has donated 50,000 yuan, and not only has he gained fame, but the profits have also been many times that of the 50,000 yuan!

'Good morning!' Along the way, both familiar and unfamiliar classmates greeted him, making him feel as if he had returned to junior high school.

Not to mention Feng Yiping, Feng Zhenchang also had a feeling that something good had finally happened to him after receiving a phone call at home today. While he was relaxing, Mei Jianzhong, who was playing chess with him, saw him rush into the room after receiving a phone call and asked, 'What's wrong? What happened?'

He heard a flurry of rummaging in the room, and a moment later Feng Zhanchang came out happily with a document in his hand. 'Dad, someone just called to ask about joining the noodle shop chain. Hehe, this document that Yiping originally drafted is finally going to come in handy.'

Together with the directly-managed stores, the chain now has branches in half of the prefecture-level cities in the province, with a total of nearly 50 branches. However, the stores are either run by people from the village or by people with connections like Wang Changning's family and Xiao Zhijie's family, and they all join the chain for free. Now that someone has finally come to talk about joining the chain, how could he not be happy!

Especially when he thinks about the prospects that Feng Yiping originally described to him. Not to mention much, if there are dozens of applications for joining the chain, then the joining fee and the management fee in the future, hehe, just thinking about it is a beautiful thing.

Seeing Feng Zhenchang's state, Mei Jianzhong said to him, 'You need to stay calm in times of great events. Look at you, you're not as composed as Yiping when things happen. Don't just be happy about it. It's not that easy to get other people's money. You should discuss it with Qiuping and Yiping first.'

Feng Zhenchang, who had come back to his senses, also felt that he had gotten a little carried away with his happiness. He really couldn't be blamed for that. Making money in this way really subverted some of his values.

In the evening, Feng Yiping also learned about the news. Listening to his parents and sister excitedly talking on the phone, his first feeling was that their mentality was really not suitable for discussing this matter. They were acting too urgently and enthusiastically, which would instead make the applicants have some doubts. So, he thought of Zhou Xinyu and Gao Zhiyi.

After hearing Feng Yiping talk about the noodle shop, Zhou Xinyu immediately agreed, 'That's easy. I'll take some time and go back to the provincial capital.'

Two days later, Zhou Xinyu, along with Feng Zhenchang and Feng Yuxuan, received the first customer to apply to join the business. He was a salesman at a state-owned agricultural machinery factory, and had travelled to every county in the province. He had seen the "Old Home Taste" noodle shops doing well in many places, and had been thinking about getting his wife to open one at home.

However, he is a little nervous now. When Feng Zhanchang answered the phone, he sounded a little cold – in fact, he misunderstood. Feng Zhanchang was just a little speechless with joy.

Now Manager Zhou of the marketing department comes right out and asks all kinds of questions, many of which seem unrelated to opening a noodle shop, such as his education, work experience, views on social responsibility, etc. Finally, he asks about his plans for the noodle shop, and as for money, he doesn't even mention it.

This approach is actually nothing new. When major chain enterprises vet franchisees, they are much stricter than this. Although he definitely wants to make money, no one will come right out and tell you that you have to pay a franchise fee, and then an annual management fee and a share of the advertising costs.

No, that would be unprofessional. Most companies, when they start negotiations, will act as if they don't care about your money. They will first get to know all sorts of background information about you and your team, and then ask about your project plan, etc. Only at the end will they talk to you about money.

However, after going through all the various checks and finally talking to you about the specific costs, you will definitely feel a sense of success. You will then be unable to wait to sign the agreement, willingly giving him a large franchise fee, while also feeling grateful.

This is especially true for Feng Yiping's current small noodle restaurant. If a potential franchisee is greeted warmly and enthusiastically from the moment they arrive, they may be discouraged and think, 'This business is not reliable!'

So Zhou Xinyu has been holding the frame today, collecting various materials prepared by the applicant according to his requirements, and interviewing him for more than an hour. Finally, he told him, 'Thank you very much for coming. We will carefully consider your application after taking into account the opinions of various parties. The final result will be notified in writing within seven to ten working days.'

His attitude made it very clear to him that it is not easy to join us, and our attitude towards franchisees is to prefer no franchisees to poor quality ones.

The more he acted like this, the more the applicant hoped that he could pass. With such strict requirements and careful reviews, the future benefits must be good!

However, given the current situation of 'Old Home Taste', it is not good to keep the applicant waiting for too long. If the applicant is too arrogant, they might give up.

Feng Zhenchang was really very cautious. The next day, he took Feng Yuxuan to the site for a site visit, conducted a market survey according to his own standards for opening a store, and then comprehensively considered the various information he had provided and the situation during the interview. On the seventh day, the applicant qualification review approval document was sent to his home.

Next, he was asked to provide information about the shop front and the staff arrangements, after which a formal franchise agreement was signed with him. He was then arranged to receive training for his staff and the shop was decorated, and he was assisted in getting connected to the system of the Zhitong company.

The whole family threw themselves into this new business growth point. After more than a month of intense work, the first 'Taste of Home' franchise store, charging a fee, finally opened successfully.